The article goes on to say:
"since major card issuers won't hold you liable for fraudelent charges, being forced to show ID doesn't give you any extra protection."Here's what they suggest:
- MasterCard, Visa and Discover forbid stores from requiring ID with a signed card, so refuse the request. Amex discourages the practice.
- Print this clause and carry it in your wallet to back up your refusal to the cashier.
- If they still give you a hard time, call your CC company for assistance. The rep will either convince the cashier, or issue a complaint, which can lead to a fine or suspension for the merchant. 800) MC-ASSIST; (800) VISA-911; (800) DISCOVER.
- There's always cash.
We really don't get asked for our ID often these days, although IKEA did ask just last weekend. That said, having worked in retail back when, I would assume that most cashiers who ask for an ID do so with nothing but good intentions. So if you refuse, be nice :-)